The spot uses broad comedy. We see a pregnant woman getting an Ultrasound procedure while her clueless husband munches Doritos nearby. As he waves the chips over his wife's womb, the fetus keeps reaching for the snack. When the angry Mom throws the bag across the room, the unborn baby comes flying out.
TiVo pegged it No. 1. But the humorous spot came under fire from pro-choice group NARAL for "humanizing" fetuses. Take a look and decide for yourself.
"Ultrasound:" Doritos grabbed everybody's attention with a spot featuring an unborn fetus that leaps from its mother's womb to get a hold of dad's Doritos. Some viewers laughed out loud. Others thought it was vile and disgusting. The consumer-generated spot was one of the contenders in Dorito's annual "Crash the Super Bowl" ad contest:
The pro-choice group NARAL slammed the spot on Twitter for "humaniziing" fetuses.
"PuppyMonkeyBaby:" A takeoff on the usual tropes used in Super Bowl commercials. If viewers like puppies, talking monkeys and cute babies, why not combine them all in one spot? The spot featuring three 20something slackers has already drawn more than 9 million views on YouTube.
Taco Bell Quesalupa
"Bigger Than Everything:" Star-studded promo spot for new Quesalupa cheese shell with a surprise athlete revealed at the end.
"The Big Game Meets the Big Day:" So much for New York Giants WR Odell Beckham, Jr. hurting his marketability after his nationally televised meltdown against Josh Norman of the Carolina Panthers. The sensational young player co-stars with actress/model Emily Ratajkowski in Buick's first-ever Super Bowl spot for the new Cascada convertible.
Pepsi
"The Joy of Dance:" Pepsi has used everyone from Madonna and the late Michael Jackson in ad campaigns. This was another feel-good dance spot starring singer/actress Janelle Monáe, who dances her way through several eras and genres.
Marmot
"Fall in Love with the Outside:" Here's the extended cut of Marmot Mountain's apparel's Super Bowl spot. Weird but funny. Can't go wrong with cute furry friends in Super Bowl advertising.
Apartments.com
"MovingOnUp:" A two-fer for actor Jeff Goldblum. He stars in this Apartments.com spot during Super Bowl 50. During the telecast, viewers also saw a quick trailer for his upcoming film, "Independence Day: Resurgence."
Bud Light
"Raise One to Right Now:" Bud Light went for the big bucks, hiring comic actors Amy Schumer and Seth Rogen to lampoon the presidential election season. But correct if I'm wrong, but this is not that funny. Or not as funny as it should be or could be. Still, it has almost 7 million views and counting on YouTube.
Skittles
"The Portrait:" Aerosmith frontman Steven Tyler has some fun with a portrait of himself that breaks into a million little skittles. Simple but it works.
Prius
Funny, smart and surprising. Several actors from HBO's "The Wire" play bank robbers who pick an unlikely getaway car: the new Prius hybrid. Clever way of communicating there's plenty of giddyup under the Prius' hood. With much better gas mileage.
